Ask every happy customer with a direct review link, make it effortless, respond to all reviews, and never buy fake ones. Consistency beats volume spikes.
The best time to ask is right after a positive experience. Use a short direct-review link, remove friction, and build asking into your process. Always respond — it signals engagement to both customers and Google.
A steady stream of authentic reviews improves rankings and trust far more than a sudden, suspicious burst.
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